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388 NORTH CAROLINA MEDICAL JOURNAL August, 1940 “EDUCATING THE PUBLIC” Within the past five years there has been such an organized effort to discredit and “smear” the medical profession that Dr. Rock Sleyster has aptly termed this period as the five years of persecution. The tremendous amount of propaganda let loose by the radio, the press, the platform and even the pulpit, all obviously intended to shake the confidence of the American people in organized medicine — particularly in the A. M. A. — must have cost a great deal of money. There is evidence to show that most of this cost has been borne by the taxpayers of the United States, since a great deal of the propaganda originated in Washington. Whatever the outcome of the suit brought against the A. M. A. by the Department of Justice, its purpose has been accomplished —namely, to create the impression with the public that the doctors of the United States have organized solely for their own selfish interests and in utter disregard of the public welfare. Quite recently, a teacher of law who was formerly connected with the Department of Justice and who collaborated with Thurman Arnold in preparing the bill of indictment against the A. M. A., said in an Open Forum that the code of ethics of the medical profession is nothing but an arrangement to protect doctors’ pocketbooks, and let the public be damned. He elaborated this statement by comparing our profession with a group of plumbers who met and agreed not to underbid one another. If the Federal government were genuinely interested in improving the health of its subjects, it could render an untold good by using the methods of propaganda at its disposal in an honest effort to acquaint the public with the medical facilities available. The failure to obtain adequate medical care is very often due to ignorance as well as to poverty. In many communities, private practitioners, clinics, health departments, and local hospitals can provide the necessary preventive and therapeutic measures, regardless of the poverty of the patients, if the public is made aware of their availability. National, state, county, and city advertising campaigns, conducted by publicity experts, are necessary to counteract the pernicious misinformation of the patent medicine radio programs and advertisements in periodicals—only too often in religious journals. In North Carolina, our people should be warned of the danger of an absolutely preventable disease—diphtheria—that took 173 lives in 1939 and 176 in 1938. The private practitioners are not prepared to undertake this campaign of education, nor should they be expected to do so. It is preeminently the function of our public health officials—federal, state, and local. The private practitioners have consistently proved their willingness to cooperate with public health departments and with hospitals and public clinics. In return, they have every right to expect cooperation from these sources. For five years the federal government has been exerting its power to frighten people into distrusting the medical profession and demanding a radical change, with the government in charge. How much better it would be for it to use its tremendous influence in telling the people how to secure medical service, in warning them against the dangers of self-medication, and in encouraging them to select a family doctor and depend upon him for service. * * * * WELCOME, POWERS AND ANDERSON OF NORTH CAROLINA! A full page advertisement in the July number of the North Carolina Medical Journal announced the opening of Powers and Anderson of North Carolina, dealers in medical and hospital supplies, at 626 West Fourth Street, Winston-Salem. The many North Carolina doctors who have known Powers and Anderson of Virginia well and favorably for years will be glad to know that this firm has established a branch in North Carolina. We feel that, with two such gentlemen as L. W. Griffin and W. S. Horton to manage it, its success is assured. With the Winchester supply house already well established in Charlotte and Greensboro, North Carolina doctors and hospitals can be sure of having their needs supplied promptly and with satisfaction.
Object Description
Rating | |
Fixed Title * | NCHH-17: North Carolina Medical Journal [1940-2001] |
Document Title | North Carolina Medical Journal [1940-2001] |
Subject Topical Other | Public Health -- Periodicals.; Physicians -- North Carolina -- Directory.; Societies, Medical -- North Carolina -- Periodicals. |
Description | Includes Transactions of the Society, -1960; 1961- , Transactions issued separately, bound in.; Includes Transactions of the auxiliary to the Medical Society of the State of North Carolina and Proceedings of the North Carolina Public Health Association. Official organ of the Medical Society of the State of North Carolina, 1940-May 1972; of the North Carolina Medical Society, June 1972-. Vols. for 1940-May 1972 published by the Medical Society of the State of North Carolina; June 1972- by the North Carolina Medical Society. |
Contributor | Medical Society of the State of North Carolina. Transactions.; Medical Society of the State of North Carolina.; North Carolina Medical Society.; North Carolina Medical Society. Transactions.; North Carolina Public Health Association. Proceedings. |
Publisher | [Winston-Salem] : North Carolina Medical Society [etc.], 1940- |
Repository | University of North Carolina at Chapel Hill. Health Sciences Library. |
Host | University of North Carolina at Chapel Hill |
Date | 1940 |
Identifier | NCHH-17-001 |
Form General | Periodicals |
Language | English |
Rights | This item is part of the North Carolina History of Health Digital Collection. Some materials in the Collection are protected by U.S. copyright law. This item is presented by the Health Sciences Library of the University of North Carolina at Chapel Hill for research and educational purposes. It may not be republished or distributed without permission of the Health Sciences Library. |
Digital Collection | North Carolina History of Health Digital Collection |
Sponsor | The North Carolina History of Health Digital Collection is an open access publishing initiative of the Health Sciences Library of the University of North Carolina at Chapel Hill. Financial support for the initiative was provided in part by a multi-year NC ECHO (Exploring Cultural Heritage Online) digitization grant, awarded by the State Library of North Carolina, and funded through the Library Services and Technology Act (LSTA). |
Volume Number | 1 |
Health Discipline | Medicine |
Digital Format | JPEG 2000 |
Print / Download PDF Version | http://archives.hsl.unc.edu/nchh/nchh-17/nchh-17-001.pdf |
Document Sort | all; nchh-17 |
Volume Link | http://dc.lib.unc.edu/cdm/search/collection/nchh/field/identi/searchterm/NCHH-17-001 |
Title Link | http://dc.lib.unc.edu/cdm/search/collection/nchh/field/documa/searchterm/NCHH-17 |
Catalog Record link | http://search.lib.unc.edu/search?R=UNCb1306322 |
Revision History | done |
Description
Fixed Title * | Page 388 |
Document Title | North Carolina Medical Journal [1940-2001] |
Subject Topical Other | Public Health -- Periodicals.; Physicians -- North Carolina -- Directory.; Societies, Medical -- North Carolina -- Periodicals. |
Description | Includes Transactions of the Society, -1960; 1961- , Transactions issued separately, bound in.; Includes Transactions of the auxiliary to the Medical Society of the State of North Carolina and Proceedings of the North Carolina Public Health Association. Official organ of the Medical Society of the State of North Carolina, 1940-May 1972; of the North Carolina Medical Society, June 1972-. Vols. for 1940-May 1972 published by the Medical Society of the State of North Carolina; June 1972- by the North Carolina Medical Society. |
Contributor | Medical Society of the State of North Carolina. Transactions.; Medical Society of the State of North Carolina.; North Carolina Medical Society.; North Carolina Medical Society. Transactions.; North Carolina Public Health Association. Proceedings. |
Publisher | [Winston-Salem] : North Carolina Medical Society [etc.], 1940- |
Repository | University of North Carolina at Chapel Hill. Health Sciences Library. |
Host | University of North Carolina at Chapel Hill |
Date | 1940 |
Identifier | NCHH-17-001-0416 |
Form General | Periodicals |
Page Type | all; editorial |
Language | English |
Rights | This item is part of the North Carolina History of Health Digital Collection. Some materials in the Collection are protected by U.S. copyright law. This item is presented by the Health Sciences Library of the University of North Carolina at Chapel Hill for research and educational purposes. It may not be republished or distributed without permission of the Health Sciences Library. |
Filename | northcarolinamed11940medi_0416.jp2 |
Digital Collection | North Carolina History of Health Digital Collection |
Sponsor | The North Carolina History of Health Digital Collection is an open access publishing initiative of the Health Sciences Library of the University of North Carolina at Chapel Hill. Financial support for the initiative was provided in part by a multi-year NC ECHO (Exploring Cultural Heritage Online) digitization grant, awarded by the State Library of North Carolina, and funded through the Library Services and Technology Act (LSTA). |
Volume Number | 1 |
Issue Number | 8 |
Page Number | 388 |
Health Discipline | Medicine |
Full Text | 388 NORTH CAROLINA MEDICAL JOURNAL August, 1940 “EDUCATING THE PUBLIC” Within the past five years there has been such an organized effort to discredit and “smear” the medical profession that Dr. Rock Sleyster has aptly termed this period as the five years of persecution. The tremendous amount of propaganda let loose by the radio, the press, the platform and even the pulpit, all obviously intended to shake the confidence of the American people in organized medicine — particularly in the A. M. A. — must have cost a great deal of money. There is evidence to show that most of this cost has been borne by the taxpayers of the United States, since a great deal of the propaganda originated in Washington. Whatever the outcome of the suit brought against the A. M. A. by the Department of Justice, its purpose has been accomplished —namely, to create the impression with the public that the doctors of the United States have organized solely for their own selfish interests and in utter disregard of the public welfare. Quite recently, a teacher of law who was formerly connected with the Department of Justice and who collaborated with Thurman Arnold in preparing the bill of indictment against the A. M. A., said in an Open Forum that the code of ethics of the medical profession is nothing but an arrangement to protect doctors’ pocketbooks, and let the public be damned. He elaborated this statement by comparing our profession with a group of plumbers who met and agreed not to underbid one another. If the Federal government were genuinely interested in improving the health of its subjects, it could render an untold good by using the methods of propaganda at its disposal in an honest effort to acquaint the public with the medical facilities available. The failure to obtain adequate medical care is very often due to ignorance as well as to poverty. In many communities, private practitioners, clinics, health departments, and local hospitals can provide the necessary preventive and therapeutic measures, regardless of the poverty of the patients, if the public is made aware of their availability. National, state, county, and city advertising campaigns, conducted by publicity experts, are necessary to counteract the pernicious misinformation of the patent medicine radio programs and advertisements in periodicals—only too often in religious journals. In North Carolina, our people should be warned of the danger of an absolutely preventable disease—diphtheria—that took 173 lives in 1939 and 176 in 1938. The private practitioners are not prepared to undertake this campaign of education, nor should they be expected to do so. It is preeminently the function of our public health officials—federal, state, and local. The private practitioners have consistently proved their willingness to cooperate with public health departments and with hospitals and public clinics. In return, they have every right to expect cooperation from these sources. For five years the federal government has been exerting its power to frighten people into distrusting the medical profession and demanding a radical change, with the government in charge. How much better it would be for it to use its tremendous influence in telling the people how to secure medical service, in warning them against the dangers of self-medication, and in encouraging them to select a family doctor and depend upon him for service. * * * * WELCOME, POWERS AND ANDERSON OF NORTH CAROLINA! A full page advertisement in the July number of the North Carolina Medical Journal announced the opening of Powers and Anderson of North Carolina, dealers in medical and hospital supplies, at 626 West Fourth Street, Winston-Salem. The many North Carolina doctors who have known Powers and Anderson of Virginia well and favorably for years will be glad to know that this firm has established a branch in North Carolina. We feel that, with two such gentlemen as L. W. Griffin and W. S. Horton to manage it, its success is assured. With the Winchester supply house already well established in Charlotte and Greensboro, North Carolina doctors and hospitals can be sure of having their needs supplied promptly and with satisfaction. |
Digital Format | JPEG 2000 |
Print / Download PDF Version | http://archives.hsl.unc.edu/nchh/nchh-17/nchh-17-001.pdf |
Document Sort | all; nchh-17 |
Volume Link | http://dc.lib.unc.edu/cdm/search/collection/nchh/field/identi/searchterm/NCHH-17-001 |
Title Link | http://dc.lib.unc.edu/cdm/search/collection/nchh/field/documa/searchterm/NCHH-17 |
Catalog Record link | http://search.lib.unc.edu/search?R=UNCb1306322 |
Revision History | done |
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